Mike Hedges AM poses in pink in Cardiff to support Breast Cancer Now’s flagship fundraiser wear it pink

AMs wear it pink for charity fundraiser
Mike Hedges AM poses in pink in Cardiff to support Breast Cancer Now’s flagship fundraiser wear it pink

Mike Hedges AM for Swansea East added a splash of pink to his usual attire to support Breast Cancer Now’s wear it pink fundraiser, which will take place on Friday 19 October to raise money for vital breast cancer research.
Mike Hedges AM was joined by over 30 other members of the Welsh Assembly in Cardiff last week, all encouraging people across the UK to take part on wear it pink day and raise money for Breast Cancer Now.
Mike Hedges AM is calling for his constituents in Swansea East to join him as well as thousands of others across the UK, to sign up and take part in wear it pink which takes place during Breast Cancer Awareness Month, and to date has raised over £31million towards Breast Cancer Now’s important work.
Anyone can take part in wear it pink, whether at work, school or in your community. All you need to do is wear something pink, or hold a pink themed event, and donate to Breast Cancer Now. With every penny raised, fundraisers across the UK will be helping the charity achieve its aim that, if we all act now, by 2050 everyone who develops breast cancer will live, and live well.
Mike Hedges AM, said:
“Breast cancer is still the most common form of cancer in the UK. Each year around 11,500 women and 80 men lose their lives to the disease. That’s why I’m so passionate about encouraging everyone in Swansea East to take part in wear it pink day on Friday 19 October.
“Wear it pink is great way to come together with friends and family to have fun whilst raising money for Breast Cancer Now’s vital research. As you can see from my photograph, all it takes is an additional splash of pink to your normal outfit!
“Breast cancer affects so many people in [insert constituency/region], so I hope that everybody in Swansea East will get involved this October and support this very important cause.”

Joining the Welsh Assembly in Cardiff was Welsh rock star Jules Peters. Jules, who was diagnosed with breast cancer in the summer of 2016, hopes that people across Wales and the rest of the UK will join her to take part in the fundraising event,

Jules Peters, of Welsh rock band The Alarm, said:
‘“Having been through breast cancer myself, I’m thrilled to be supporting wear it pink this year – it is a great fundraising event which brings together families, friends and work colleagues to help fund research into this terrible disease, whilst having fun.
“I am incredibly passionate about raising awareness of the disease, and sharing my experiences to help other women, who are having to face a diagnosis like I did. That’s why I’m asking people across Wales to join me by dressing up in pink on 19 October. We must put a stop to this dreadful disease, and the only way to do so is by continuing to fund vital research.”
Baroness Delyth Morgan, Chief Executive at Breast Cancer Now, said:
“We are really grateful for the enthusiasm and support shown by the AMs in Cardiff. Everyone looked fabulous in their pink accessories and showed just how easy it is to add a touch of pink to your everyday outfit. We hope that by wearing pink, [insert name] will encourage his/her constituents in [insert constituency/region] to get involved and fundraise in their homes, schools or workplaces, and help us to continue to fund world-class research into this devastating disease.
“Wear it pink is a fantastic opportunity for communities across the UK to come together, have fun and show their support to this very important cause. By simply wearing something pink and donating what you can, you are helping raise much-needed funds to stop breast cancer taking the lives of those we love. Together we can take one step forward to help reach our goal that, by 2050, everyone who develops breast cancer will live, and live well.”

To take part in wear it pink this October, please visit wearitpink.org/2018AM for further details, fundraising ideas and how to register for your free fundraising pack.

ENDS

For further information, please contact:
Jo Matthews, Breast Cancer Now on 020 7749 4115 or [email protected] (or 07436 107914 if out-of-hours).
OR

Mike Hedges AM
97 Pleasant Street
Morriston
Swansea
SA6 6 HJ
TEL 01792 790621

Notes to Editors:
About Breast Cancer Now:
 Breast Cancer Now is the UK’s largest breast cancer charity.
 Breast Cancer Now’s ambition is that by 2050 everyone who develops breast cancer will live. The charity is determined to stop women dying from the disease, working in a new, collaborative way and bringing together all those affected by breast cancer to fund research, share knowledge and find answers.
 Breast Cancer Now’s world-class research is focused entirely on breast cancer. The charity supports nearly 380 of the world’s brightest researchers at more than 31 locations across the UK and Ireland. Together, they’re working to discover how to prevent breast cancer, how to detect it earlier and how to treat it effectively at every stage so we can stop the disease taking lives.
 Breast cancer is still the most common cancer in the UK. Nearly 700,000 people living in the UK have experienced a diagnosis and one in eight women will face it in their lifetime. This year alone, around 55,000 women will be told they have the disease.
 The UK still has one of the lowest breast cancer survival rates in Western Europe and this year alone around 11,500 women and 80 men will lose their lives. It’s time to act.
 Breast Cancer Now launched in June 2015, created by the merger of leading research charities Breast Cancer Campaign and Breakthrough Breast Cancer.
 For more information on Breast Cancer Now’s work, visit breastcancernow.org or follow us on Twitter or on Facebook.